"Blah, Blah, Blah -- That's what too much of today's communications copy sounds like."

Make your brand stand out by using your communications materials to say something worth reading. Do more than talk at, over, and around your target audience. Use words that work. Use words that connect the dots. Use words that say something.

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What Self-Published Writers Can Learn from the Real Housewives

  Hello, my name is Princess and I’m a Real Housewives fan. Trashy TV makes me...

Avoid These Invoicing Mistakes

I think that the invoicing part of freelancing gets the shaft. Sure the work is what you...

Four Things You Never Want Anyone to Say About Your Copy

Copy–the words that appear on your products and marketing materials–has many...

If You’re Going to Be Crazy, It Should Be From OCD

  Obsessive Compulsive Disorder has become the “it” disease these days....

What to Do When Your Client Doesn’t Believe Michael Jackson Is Dead

The day Michael Jackson died, I saw it on TMZ before any of the other official news sites...

Time Machine Notes

When I think of the way I stumbled into self-employment, I recall wishing I had an...

Domestic Violence & Female Abusers

During Women’s History month, the country spends a little extra time remember women who...

Til Life Do Us Part: The Starter Husband

  When you think of starter marriages, you think of two people who marry young but...

Kick the But: Somebody Else Is Already Doing It

New ideas are what moves this world. It’s just that they’re pretty rare these days. I...

How Much Would You Pay Me to Come to Your Birthday Party?

Last week, Marian Schembari, social Media Thug and newly transplanted New Yorker in...

Charity Risks Goodwill With Legal Action

Susan G. Komen For the Cure is the largest breast cancer charity in the world, donating...

Blogging Outside of WordPress

Almost every single business website could use a blog. Aside from making your more...

Freelancer, Are You Good Enough?

Diary of a Mad Freelancer has been a blessing for my professional career and my...

Let Me Tell You About My Toe

Freelancing is the best job I’ve ever had. Even on my worst day as a freelance...

How to Find Your Perfect Bra Size

I’ve said it before and I say it again: boobies are awesome. But one of the...

Use Google Apps to Sharpen Your Business

You all know how useful I think that most Google products are. I really believe that we...